% of Frame Market Dollars Spent Among Optical Practices

Some 49.6% of the $8.365.9M frame market dollars spent in the US last year were spent at independent practices, including those owned by ODs, ophthalmologists and opticians, according to the Vision Council’s VisionWatch December 2011 Consumer Barometer report. Some 27.9% was spent with corporate-owned retailers, while 11.5% was spent with mass merchandisers; 4.9% was spent at optical centers in department stores; and 6.2% was spent  with unnamed “other” retailers.

Advertisements

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s